GOO CHOKI PAR

Red Bull
Red Bull Music Festival Tokyo

2017

In 2017, the Red Bull Music Festival came to Japan for the first time ever.
The festival programme included fourteen different music events each organized around a unique theme,
such as a block party, video game music, Japanese lyrics, and many more.
For the each event, we designed a series of typographic posters
that used Kanji (Chinese characters) to visually represent the theme.
Our poster designs also informed supplementary motion graphics and promotional items,
creating a unique and arresting visual identity that took over Tokyo for a four week period.

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